These courses will expose students to a range of learning opportunities that all apply to the world of business, at an introductory, intermediate and advanced level. A project management approach will be used in these courses to provide an experiential learning environment. In this practical application class, the student will learn about the fundamentals of business, and then apply them in a real-life context.

Business Education 10

Credits: Every student earns 6 credits minimum
Prerequisite: None

This course is an introductory class to business, which will give the students the fundamental concepts required to effectively understand the business environment and to make critical business decisions. The course will involve the following four business-related modules and two project modules from the Business Section of CTS modules:

  • FIN 1010: Introduction to Financial Management
    This overview course forms the basis for all other courses in Financial Management. Concepts include ethics, the economic environment, acquiring and using financial resources, and the effects of government legislation on the finances of an individual and a small business.
  • ENT1010: Challenge & Opportunity
    Students identify, compare and assess a variety of venture opportunities and ideas.
  • FIN 1910: Project Module
    In this course, students will have the opportunity to apply the knowledge, skills and understandings learned in FIN 1010 and MAM 1010 to a simulated real-life context.
  • MAM 1010: Management & Marketing Basics
    Students will identify basic management and marketing concepts, and describe retail-merchandising strategies of value to the retail employee, manager or owner.
  • TOU 1010: The Tourism Industry
    Analyzing the organizational structure of the tourism industry at local and provincial levels, and investigating employment opportunities in tourism
  • MAM1910: Project Module
    In this course, students will have the opportunity to apply the knowledge, skills and understandings learned in TOU 1010 and ENT 1010 to a simulated real-life context.

Business Education 20

Credits: Every student earns 6 credits minimum
Prerequisite: None
Recommended previous course: Business Education 10

This course is an intermediate business class and will focus on practical applications of business concepts and will involve a project management approach. This course will incorporate course materials and subjects from the following CTS modules:

  • MAM 2040: Retail Operations
    Students identify and demonstrate retail operations that are typically performed off the selling floor and/or away from customers.
  • ENT 2030: Marketing the Venture
    Students appraise various marketing strategies and formulate a marketing strategy for a venture.
  • ENT 2910: Project Module B
    In this course, students will have the opportunity to apply the knowledge, skills and understandings learned in MAM 2040 and ENT 2030 in a real-life context.
  • MAM 2090: Promotion: Print Advertising
    Students are introduced to communication channels, delivery strategies and advertising media that can be used to inform potential customers about products and services available in the marketplace.
  • MAM 2030: Promotion: Visual Merchandising
    Students identify different types of visual merchandising and describe how to construct attention-getting displays and evaluate visual merchandising.
  • MAM 2910: Project Module B
    In this course, students will have the opportunity to apply the knowledge, skills and understandings learned in MAM 2090 and MAM 2030 in a real-life context.

Business Education 30

Credits: Every student earns 6 credits minimum
Prerequisite: None
Recommended previous course: Business Education 10/20
Fees: $30

This is an advanced business class, where students will be challenged to apply their previous business knowledge to specific business-related tasks. It will involve projects from a variety of subject areas and will involve a strong practical component. The ability to be self-motivated and to work independently are attributes that are fundamental for this course.

  • MAM 3040: Promotion: Sales Techniques
    Students learn and demonstrate techniques for successful selling
  • MAM 3100: Promotion: Broadcast Advertising
    Students are introduced to broadcast communication channels, delivery strategies and advertising media that can be used to inform potential customers about products and services available in the marketplace.
  • MAM 3910: Project Module
    In this course, students will have the opportunity to apply the knowledge, skills and understandings learned in MAM 3040 and MAM 3100 in a real-life context.
  • ENT 3010: Managing the Venture
    Students develop management procedures for a venture.
  • MAM 3010: The Business Organization
    Students identify and describe organizational structures, management theories and organizations as working units. Students also explain their beliefs about what successful organizations might look like in the future.
  • ENT 3910: Project Module
    In this course, students will have the opportunity to apply the knowledge, skills and understandings learned in ENT 3010, and MAM 3010 in a real-life context.